Community Hub

Discover Vancouver Island events, local news, and community initiatives—all in one place. Meet the people behind Quality Foods and our local partners.

Events

Discover local events across the island

Quality Foods Festival of Lights

We’re kicking off the summer season and celebrating where it all began—with a dazzling fireworks show in Qualicum Beach!

Join us on Saturday May 24th for the Quality Foods Festival of Lights, a spectacular themed fireworks and music event at the Main Public Beach. The show begins at dusk (approximately 9:30 p.m.) and will be simulcast on 88.5 The Beach, so you can enjoy the magic from near or far.

Then, join us the next day—Sunday, May 25—for Qualicum Beach Family Day! We’ll be part of the fun with a full day of activities, celebration, and community spirit.

Date and Time:

Saturday, May 24

Approx. 9:30 p.m. | Fireworks Show – Quality Foods Festival of Lights

Address:

Main Public Beach, Qualicum Beach

Simulcast:

88.5 The Beach

Qualicum Beach – Seaside Cruizers Father’s Day Show and Shine

Celebrate Father’s Day in style at one of the biggest events on the classic car circuit—the Father’s Day Show and Shine, happening Sunday, June 15 from 9:00 a.m. to 3:00 p.m.

Proudly sponsored by Quality Foods, this beloved community tradition was even featured in 2003 as one of Oprah’s Top 10 Things to Do on Father’s Day! This year, don’t miss Justin Schley cruising through the parade in a vintage Quality Foods-branded truck.

Come for the cars, stay for the community—let’s celebrate where it all began!

Date and Time:

Sunday, June 15

9:00 a.m. – 3:00 p.m.

Address:

Downtown Qualicum Beach

Celebrate Canada Day in Campbell River with Quality Foods!

Join us for a full day of fun, community, and celebration at Robert Ostler Park as we proudly take part in Campbell River’s Canada Day festivities!

Cap off the day with an unforgettable fireworks show, simulcast to music on 97.3 the Eagle and brought to you by Quality Foods.

Date and Time:

Monday, July 1

11:00 a.m. – Dusk | Canada Day Marketplace

4:00 p.m. | Campbell River Rotary Parade

6:00 p.m. | Opening Ceremonies & Cake at Ostler Park

10:22 p.m. | FIREWORKS – Quality Foods Festival of Lights

Address:

Robert Ostler Park, Campbell River

Simulcast:

10:22 p.m. fireworks simulcast on 97.3 The Eagle

Parksville Beachfest – Quality Foods Sandsculpting Competition

Once again, we’ve attracted top sculptors from around the world, representing Australia, Canada, Colombia, Czech Republic, Netherlands, Portugal, Russia, Ukraine, and the USA. This year’s theme: Circus by the Sea.

Join us at Parksville Beach and experience the incredible artistry!

Date and Time:

July 10–14 | Competition and sculpture building

Until August 17 | Public viewing of sculptures

Address:

Parksville Beach, Parksville, BC

Join the Comox Valley Cruisers Car Show with Quality Foods

Comox Valley Classic Cruisers & Quality Foods Present the 4th Annual Car Show at Lewis Park!

Enjoy a day of classic cars, community, and fun — free for all spectators. Register your vehicle at carshowpro.

Date and Time:

Sunday, July 27

10:00 a.m. – 2:00 p.m.

Address:

Lewis Park

489 Old Island Hwy, Courtenay

Admission:

Free for spectators

 

Enjoy the Comox Nautical Days Festival of Lights with Quality Foods

There’s truly something for everyone at the 2025 Comox Nautical Days “Free Festival of Family Fun”!

Join the celebration August 2–4 at Comox Marina Park and enjoy a weekend full of excitement for the whole family.

The festivities wrap up with the Quality Foods Festival of Lights — a themed fireworks and music show!

Date and Time:

August 2–4 | Comox Nautical Days Festival

Monday, August 4 (BC Day)

Approx. 10:15 p.m. | Fireworks Show

Address:

Marina Park, Fisherman’s Wharf Boardwalk, Comox

Simulcast:

Tune in to 97.3 The Eagle to enjoy the full themed fireworks show from any location.

 

Witness the Powell River Blackberry Festival – Quality Foods Festival of Lights

Mark your calendars for Friday, August 15 as Powell River’s Blackberry Festival takes over Marine Avenue for an evening of community celebration, live music, and blackberry-filled fun!

Don’t miss the Blackberry Pie Eating Contest and cap off the night with the Quality Foods Festival of Lights fireworks display!

Date and Time:

Friday, August 15

6:00 p.m. | Street Party on Marine Avenue

Approx. 10:10 p.m. | Fireworks Show – Quality Foods Festival of Lights

Address:

Street Party: Marine Avenue, Powell River

Fireworks: Willingdon Park, Powell River

Simulcast:

Tune in to 95.7 COAST FM to enjoy the fireworks show soundtrack

Celebrate Parksville Beachfest – Festival of Lights with Quality Foods

Celebrate the Wrap-Up of Parksville Beachfest with the Quality Foods Festival of Lights!

Join us for a spectacular fireworks show set to music as we close out the Quality Foods Professional Sandsculpting Competition in style.

Date and Time:

Saturday, August 16

Approx. 9:30 p.m. | Fireworks Show – Quality Foods Festival of Lights

Address:

Community Park, Parksville, BC

Simulcast:

Tune in to 88.5 FM The Beach to enjoy the music simulcast with the show

Quality Foods Children’s Sandcastle competition

Wrap up Parksville Beachfest with a morning full of creativity, community, and sandy smiles at the Quality Foods Children’s Sandcastle Competition!

This cherished tradition brings families together for some good old-fashioned beach fun.

This free event gives young sculptors a chance to show off their imagination and teamwork as they compete for prizes right on the sand. Our number one rule? All teams must have fun!

Date and Time:

Sunday, August 17

8:00–9:45 a.m. | Registration

10:00 a.m. | Competition Begins

11:30 a.m. | Final Build Ends – followed by Judging & Prizes

Address:

Parksville Community Beach

Come cheer on the kids—or if you are a kid, grab your bucket and join the fun. This is what community is all about!

 

Frankie & Johnnie's Wine Juice and Grapes Sale

Frank’s Wine Juice and Grapes Sale – California Direct Pricing

Take advantage of exclusive pricing on premium wine juice and grapes!

Date and Time:

Order Deadline: September 9

Ordering Info:

Call 1-888-247-1111

After 5:00 p.m., contact Frank directly at 250-228-3638

Product Details:

Wine Juice – 6 US Gallon – $ (TBC)

Wine Grapes – Per Case – $ (TBC)

(Must be ordered in single variety in sets of 24 or 48 cases)

Pick-Up:

Available at local stores in all Quality Foods market areas.

News

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Quality Foods Donates $15,000 to New Skatepark

Supporting a vibrant space for Qualicum Beach.

Quality Foods is proud to support the new Qualicum Beach skatepark with a $15,000 donation. Breaking ground in early February, this modern facility will provide a safe, vibrant space for skaters, bikers, and families to connect and stay active. Together, we’re building a stronger, healthier community!

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