Community Hub
Discover Vancouver Island events, local news, and community initiatives—all in one place. Meet the people behind Quality Foods and our local partners.
Events
Discover local events across the island
Quality Foods Festival of Lights
We’re kicking off the summer season and celebrating where it all began—with a dazzling fireworks show in Qualicum Beach!
Join us on Saturday May 24th for the Quality Foods Festival of Lights, a spectacular themed fireworks and music event at the Main Public Beach. The show begins at dusk (approximately 9:30 p.m.) and will be simulcast on 88.5 The Beach, so you can enjoy the magic from near or far.
Then, join us the next day—Sunday, May 25—for Qualicum Beach Family Day! We’ll be part of the fun with a full day of activities, celebration, and community spirit.
Date and Time:
Saturday, May 24
Approx. 9:30 p.m. | Fireworks Show – Quality Foods Festival of Lights
Address:
Main Public Beach, Qualicum Beach
Simulcast:
88.5 The Beach
Qualicum Beach – Seaside Cruizers Father’s Day Show and Shine
Celebrate Father’s Day in style at one of the biggest events on the classic car circuit—the Father’s Day Show and Shine, happening Sunday, June 15 from 9:00 a.m. to 3:00 p.m.
Proudly sponsored by Quality Foods, this beloved community tradition was even featured in 2003 as one of Oprah’s Top 10 Things to Do on Father’s Day! This year, don’t miss Justin Schley cruising through the parade in a vintage Quality Foods-branded truck.
Come for the cars, stay for the community—let’s celebrate where it all began!
Date and Time:
Sunday, June 15
9:00 a.m. – 3:00 p.m.
Address:
Downtown Qualicum Beach
Celebrate Canada Day in Campbell River with Quality Foods!
Join us for a full day of fun, community, and celebration at Robert Ostler Park as we proudly take part in Campbell River’s Canada Day festivities!
Cap off the day with an unforgettable fireworks show, simulcast to music on 97.3 the Eagle and brought to you by Quality Foods.
Date and Time:
Monday, July 1
11:00 a.m. – Dusk | Canada Day Marketplace
4:00 p.m. | Campbell River Rotary Parade
6:00 p.m. | Opening Ceremonies & Cake at Ostler Park
10:22 p.m. | FIREWORKS – Quality Foods Festival of Lights
Address:
Robert Ostler Park, Campbell River
Simulcast:
10:22 p.m. fireworks simulcast on 97.3 The Eagle
Parksville Beachfest – Quality Foods Sandsculpting Competition
Once again, we’ve attracted top sculptors from around the world, representing Australia, Canada, Colombia, Czech Republic, Netherlands, Portugal, Russia, Ukraine, and the USA. This year’s theme: Circus by the Sea.
Join us at Parksville Beach and experience the incredible artistry!
Date and Time:
July 10–14 | Competition and sculpture building
Until August 17 | Public viewing of sculptures
Address:
Parksville Beach, Parksville, BC
Join the Comox Valley Cruisers Car Show with Quality Foods
Comox Valley Classic Cruisers & Quality Foods Present the 4th Annual Car Show at Lewis Park!
Enjoy a day of classic cars, community, and fun — free for all spectators. Register your vehicle at carshowpro.
Date and Time:
Sunday, July 27
10:00 a.m. – 2:00 p.m.
Address:
Lewis Park
489 Old Island Hwy, Courtenay
Admission:
Free for spectators
Enjoy the Comox Nautical Days Festival of Lights with Quality Foods
There’s truly something for everyone at the 2025 Comox Nautical Days “Free Festival of Family Fun”!
Join the celebration August 2–4 at Comox Marina Park and enjoy a weekend full of excitement for the whole family.
The festivities wrap up with the Quality Foods Festival of Lights — a themed fireworks and music show!
Date and Time:
August 2–4 | Comox Nautical Days Festival
Monday, August 4 (BC Day)
Approx. 10:15 p.m. | Fireworks Show
Address:
Marina Park, Fisherman’s Wharf Boardwalk, Comox
Simulcast:
Tune in to 97.3 The Eagle to enjoy the full themed fireworks show from any location.
Witness the Powell River Blackberry Festival – Quality Foods Festival of Lights
Mark your calendars for Friday, August 15 as Powell River’s Blackberry Festival takes over Marine Avenue for an evening of community celebration, live music, and blackberry-filled fun!
Don’t miss the Blackberry Pie Eating Contest and cap off the night with the Quality Foods Festival of Lights fireworks display!
Date and Time:
Friday, August 15
6:00 p.m. | Street Party on Marine Avenue
Approx. 10:10 p.m. | Fireworks Show – Quality Foods Festival of Lights
Address:
Street Party: Marine Avenue, Powell River
Fireworks: Willingdon Park, Powell River
Simulcast:
Tune in to 95.7 COAST FM to enjoy the fireworks show soundtrack
Celebrate Parksville Beachfest – Festival of Lights with Quality Foods
Celebrate the Wrap-Up of Parksville Beachfest with the Quality Foods Festival of Lights!
Join us for a spectacular fireworks show set to music as we close out the Quality Foods Professional Sandsculpting Competition in style.
Date and Time:
Saturday, August 16
Approx. 9:30 p.m. | Fireworks Show – Quality Foods Festival of Lights
Address:
Community Park, Parksville, BC
Simulcast:
Tune in to 88.5 FM The Beach to enjoy the music simulcast with the show
Quality Foods Children’s Sandcastle competition
Wrap up Parksville Beachfest with a morning full of creativity, community, and sandy smiles at the Quality Foods Children’s Sandcastle Competition!
This cherished tradition brings families together for some good old-fashioned beach fun.
This free event gives young sculptors a chance to show off their imagination and teamwork as they compete for prizes right on the sand. Our number one rule? All teams must have fun!
Date and Time:
Sunday, August 17
8:00–9:45 a.m. | Registration
10:00 a.m. | Competition Begins
11:30 a.m. | Final Build Ends – followed by Judging & Prizes
Address:
Parksville Community Beach
Come cheer on the kids—or if you are a kid, grab your bucket and join the fun. This is what community is all about!
Frankie & Johnnie's Wine Juice and Grapes Sale
Frank’s Wine Juice and Grapes Sale – California Direct Pricing
Take advantage of exclusive pricing on premium wine juice and grapes!
Date and Time:
Order Deadline: September 9
Ordering Info:
Call 1-888-247-1111
After 5:00 p.m., contact Frank directly at 250-228-3638
Product Details:
Wine Juice – 6 US Gallon – $ (TBC)
Wine Grapes – Per Case – $ (TBC)
(Must be ordered in single variety in sets of 24 or 48 cases)
Pick-Up:
Available at local stores in all Quality Foods market areas.
News
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Quality Foods Donates $15,000 to New Skatepark
Supporting a vibrant space for Qualicum Beach.
Quality Foods is proud to support the new Qualicum Beach skatepark with a $15,000 donation. Breaking ground in early February, this modern facility will provide a safe, vibrant space for skaters, bikers, and families to connect and stay active. Together, we’re building a stronger, healthier community!